digital signage advertising

Click here to download the Spectra Media Digital Signage Advertising Kit

When it comes to the future of messaging, all signs point to change. In the case of digital signage, the change is nothing short of revolutionary.

Charlottetown Mall Venue

Click here for a Live Feed of the Charlottetown Mall DSS

Spectra Media operates a unique marketing venue that utilizes our Digital Signage Network technology. Located in the Charlottetown Mall,  Charlottetown, PEI, this venue has been strategically placed in the hub of activity and traffic flow. On average 100,000 plus people every 4 weeks visit and make use of the services located at PEI’s largest shopping centre.

Your advertising will be displayed on the FULL SCREEN, not shared with any other advertiser, utilizing Two 50” 16×9 flat panel TV screens. The screens are located on the central clock tower with one screen facing the main entrance; the other facing the Zellers checkouts.

Our advertising network allows your business to:

• Broadcast music, radio ads, and other audio.
• Post a live website feed.
• Display animated or still graphic messages seamlessly.
• Display TV ads (great for making additional use of production investments)
• Update your ad live from any computer to broadcast up to the minute information on events, deals, meals, and more.

Rates

Although our system runs 24/7, per 4 week, 24 week and 52 week packages you are quoted on 600 ads (per 4 weeks) which occur during regular business hours. We don’t even take into consideration seasonal Sunday shopping and after hours walking traffic. The fact is 100,000 people walk through PEI’s largest mall every four weeks and you will get noticed.

FULL SCREEN $139.00

• 1280×720 pixels
• Currently supported file types: AVI, FLV, MOV, MPEG, MP4 and WMV
• 100MB max file size

PRIMARY WINDOW $ 99.00

• 1024×768 pixels
• Currently supported file types: AVI, FLV, MOV, MPEG, MP4 and WMV
• 100MB max file size

TEXT WINDOW $ 45.00

• appx. 40 to 50 words

EQUAL SHARE OF UNUSED ADVERTISING SPACE $ 49.00

• Only in conjunction with the purchase of Full Screen or Primary Window options.

TOTAL PACKAGE BUNDLE $239.00
• All four options combined above (save $93)

5% DISCOUNT FOR 12 WEEK CONTRACT
10% DISCOUNT FOR 24 WEEK CONTRACT
20% DISCOUNT FOR A ONE-YEAR CONTRACT

Additional Details:

• Primary Window and Full Screen ads are displayed on rotation of 30 minutes.
• Text window is based on a maximum of 30 messages in a on going rotation.

FREE PRODUCTION DETAILS:
• 30 second ad = 1 hour complementary ad development time
• Purchase over $2,500 in advertising and have your ad produced FREE*
* equal to the amount of your purchase
* may be used as credit towards DSS or any other Spectra Media services you may require

PRODUCTION CREDIT OPTIONS:
• Purchase between $1,000 and $2,500 to get a 40% production credit**.
**may be used as credit towards DSS or any other Spectra Media services you may require

STANDARD PRODUCTION RATES:
• Graphic Design $65 per hour
• Animation $70 per hour
• Video Production $80 per hour
• Online Development $90 per hour SMDSS