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SpectraMedia operates a unique marketing venue that utilizes our Digital Signage Network technology located at Charlottetown Mall, Charlottetown, PEI, strategically located in the hub of activity and traffic flow. On average, 100,000+ people every four weeks visit PEI's largest shopping centre and are exposed to our Digital Signage. Click here for more details.

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It's all about connecting with your audience.

August 20, 2009

Image Branding Strategy – Tourism

Businesses in the tourism industry benefit by providing great images to spark clients imagination. Remember, your telling a story, a story of the memories that they will have for a lifetime. Anything you can do to in inspire them helps.

From you print advertising to your online communications, consistent message and clarity within your images are key. It’s true that a photo is worth a 1000 word – or more! It could also be worth thousands of dollars to your business with the right image choices or cost you bookings with the wrong ones. Your business needs to provide a Strong Image Gallery online with professional photography, panoramic virtual views, and video – plus outlines of things to do and places to visit – will go a long way to booking room night. Be a resource and make the choice easy to pick your business.

Contact us to learn more with a Free Consultation on how we can help you to plan and implement your Image Branding Strategy, and how this integrates with your overall marketing efforts.

Check out the 360° Panoramic views on the www.silverwoodmotel.com website to get an idea of the simple yet effective ways to enhance your website visitors experience, and increase your bookings. You can also view some photography & videos samples in our portfolio section.

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